The Challenge AquaGuard wanted to improve their social media presence in the Atlanta area as well as drive more lead generation. Their existing social media strategy included organic posting and ads driving traffic to their website, but leads from Facebook…
The Challenge Omaha Steel, a company with 100+ years of history, came to SA with a unique challenge. How do you tell the story of an old-world steel mill that is transforming itself and the industry with advanced technology and…
Business owners: have you been confused recently by an email from Google asking you to publish your website? This may seem like an offer that’s too good to be true. That’s because it is. Google offering a free website is…
A little history Google is doing that thing again where it runs the digital world, and everyone has to do what it says. Remember when having a separate mobile site was deemed a crazy idea? Well, we’re back at it!…
So, what’s so great about this social media thing? Social media is all the buzz. The continued hot trend for businesses and marketers. If you’re still asking yourself why that is, just look at the consumer trends! What media outlets…
How’s your company’s video game? No, we don’t mean or your employees’ prowess on Xbox, PlayStation, or Wii or a console game featuring your brand. We’re talking about how well your company uses video. And why upping your game can…
WordPress is an attractive platform for web publishers. And rightly so. Learn why it makes the best choice for your website. No doubt you’ve heard the term “WordPress” bandied about by folks in the marketing and online worlds. Since starting…
Your brand needs constant development. If you haven’t begun to discover your brand, you’re missing out on some incredibly helpful audience insights. And surprisingly (well, maybe not so surprisingly), those insights are close at hand. Attaining insights about your brand…
You know the Google local three-pack, don’t you? It’s that handy map and listing of three businesses at the top of searches with local intent. This is quite a desirable place for your business to appear. And competition to get…
Thinking about updating your website? Good. Because improving your website is always a smart thing to do. If you’ve been in business for more than a few years, your website should be at about v5.0 or greater (if you’re still…
