The other day I saw a Facebook post for a candy company that caught my attention. It gave an interesting bit of trivia about the history of rock candy, and ended with a soft call to action. The company’s intentions…
I’m often asked, why we are such strong proponents of Video in our Agency? After all, aren’t there a lot of companies that still don’t leverage the power of video in their marketing strategy. Precisely. You see, while hiring Sleight…
“” How many times have we all heard this from the mentors in our lives?? I can personally attest that I was told this at least 3252 times from mine. When it comes to the website that supports your business,…
Tracking the “origin” of a sales lead used to be a pretty simple thing; a consumer heard a radio spot, or a saw your newspaper ad, they looked your name up in the yellow pages and gave you a call.…
The Hunch: If you’re in business it’s bound to happen. You come up with an idea and something in your gut tells you it’s the perfect course of action…BUT… everyone around you isn’t as excited as you are about it.…
During a recent Brand Assessment exercise, our team was reviewing a business that faces a common dilemma; in an ever-increasing field of “me too” competitors, what is the secret to really “standing out”. The textbook answer of course, is identifying…
. , we hate it when we’re stuck in it, but we absolutely love it on our site or in our store. It’s what every business has got to have in order to thrive, especially in the midst of some…
The Objective: Encourage support from companies and individuals for the Hope Center for Kids and the Abide Network, two amazing organizations who are dramatically touching their communities. The first few moments of any message are critical… We have all…
I sat down this morning and attempted to get into my “Blog Mind”. For those of you who dabble in this strange world, you know how challenging that can be sometimes. So I fell back on a conventional strategy; got…
Sleight Advertising offers a wide variety of in-house video production in Omaha. No matter the size of your business or budget, Sleight Advertising has the solutions you need to get your message out. Be it video for television, web, or…