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Marketing To Millennials
There seems to be a stigma with the millennial generation. A lot of businesses are quick to write off this young adult group of 20 and 30-somethings. Perhaps it’s because they appear young and flighty. Maybe they seem broke, sans…The Importance of Recharging and Re-Strategizing
Being at the forefront of social media, it is a crucial part of my job to remain connected and in-tune with news, trends, client needs, and client goals. My day-to-day work life has my brain hooked up to every device…5 Ways To Create Better Social Media Content
Ah, the ever-waited summer vacation is looming. This time of year is hard to stay focused with wafts of barbecue following you around, and office talk of sunny trips and carefree attitudes. It’s all fun and games …until someone goes…The Best Social Media Platforms For Your Business
With social media on the rise, one of the biggest mistakes you can make when implementing a social media plan, is not finding the right platform that works for your business. The platforms you choose can make or break your…
Improving Audience Engagement
Without an audience, your online content is just out there floating in web limbo. Your social following expects more out of the content you’re providing. Draw your audience in, and avoid cluttered, confusing content by following these easy steps. Keep…Online Content: Quality vs. Quantity
I recently attended a webinar about online content strategies, and it really got me thinking about the amount of content we supply to our social followers, versus the type and quality of content we provide. As businesses, one of the…Why You Need A Mobile-Friendly Website
Recently there has been a lot of chatter about Google’s algorithm update, and how it will affect your company’s search rankings. But what exactly does that mean? Amidst the online jargon, the confusion, and the seemingly widespread marketing panic, it’s…
How Your Business Can Use Instagram
Instagram is one of the most widely used social media platforms, and as one of the top 10 most popular apps for smartphone, there are plenty of opportunities for your business to get involved. With a broad spectrum of social…