Local Search


Local Search Optimization in Omaha

If you are wanting to generate local business, let Sleight’s specialized locally-targeted search engine optimization (SEO) services in Omaha help customers easily find you when they’re near your business. Our SEO specialists focus on optimizing your business in its local area so your customers will know who you are and where they can find you. Because search engines can penalize you for not having your contact information on the web properly managed, our local SEO services in Omaha can be a big help to your organic search results right here in the area.

Cleaning up and managing all your information properly can add to your bottom line and the success of your web presence. Leave it to the pros at Sleight to put together a strategy to help your customers find you and drive your ROI.

Why Does Local SEO Matter?

Even when searching for local businesses, online is the first place most people go today. Have you ever been searching for a local service on Google and been discouraged by the unclaimed Google My Business listing or confused by multiple sets of contact information coming up from different listings? Maybe you’ve been led to a different business from what you had intended to go to because the one you searched for didn’t show up in the Google snack pack – the boxed results that come up at the top of the results page and display the top three local business listings most relevant to the search. At Sleight Advertising, we know what type of local SEO works in Omaha and beyond. We know the importance of ranking both in the Google snack pack as well as the organic search results and our local SEO strategists can make it happen for you. 

Accurate Business Directory Listings for Maximized Local SEO

The Yellow Pages were a business necessity 20 years ago. These days, online business directory listings such as Google My Business are the heart of your local online presence and an integral part of your local SEO strategy. These directory listings give your customers access to your business information while directing them to your website to learn more.

That being said, it’s important that these directory listings are accurate and consistent so your customers don’t struggle to find more details about your business. There are dozens of online business directories your customers utilize – from Yelp, the Whitepages, Manta, even the Yellowpages online. By monitoring your listings for correct information, we can help reinforce your search authority. This, in turn, improves your rankings, ensuring your local customers will find you at the top of search engine results. Not only that, your customers won’t be frustrated when they can’t find a correct address, phone number, or store hours because our local SEO specialists in Omaha will have made sure all of your contact information is listed correctly.

We give your customers the correct information to contact your business and provide consistent branding across the directories, which is key for local SEO. Consistency and accuracy are imperative for representing your business online, and this integrity is reflected in our local SEO strategies.

Monitor Your Local SEO Strategy With Call Tracking

As a part of our desire to make sure your advertising dollars are being spent wisely, our local SEO services offered in Omaha employ call tracking so you can see what volume of calls are generated from our strategy. We can track where leads are coming from across multiple online channels. Your dedicated account manager will meet with you quarterly and review your phone calls and approximate lead counts, based on the phone calls we’ve listened to. If your company is unable to record phone calls for privacy reasons, it can easily be turned off. Rely on the team at Sleight Advertising to manage your local SEO efforts to drive more ROI.

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