Ah, the ever-waited summer vacation is looming. This time of year is hard to stay focused with wafts of barbecue following you around, and office talk of sunny trips and carefree attitudes. It’s all fun and games …until someone goes…
Without an audience, your online content is just out there floating in web limbo. Your social following expects more out of the content you’re providing. Draw your audience in, and avoid cluttered, confusing content by following these easy steps. Keep…
I recently attended a webinar about online content strategies, and it really got me thinking about the amount of content we supply to our social followers, versus the type and quality of content we provide. As businesses, one of the…
Recently there has been a lot of chatter about Google’s algorithm update, and how it will affect your company’s search rankings. But what exactly does that mean? Amidst the online jargon, the confusion, and the seemingly widespread marketing panic, it’s…
At Sleight, we emphasize the importance of utilizing social media as a way to connect with your customers on a granular level. We’ve talked a lot about creating conversations with your followers, the importance of keywords and ranking, and using…